Case Studies

Here are a few times when having a smart, seasoned UX leader made a significant difference.

01 // DESIGN SYSTEM OVERDRIVE

How a smart approach to a global design system saved millions

Conversions & Upgrades

Conversions & upgrades can be improved by remediating hesitation points in the customer journey, testing for user understanding of tiers and features, timing you upgrade prompts appropriately, and many other tactics.

NPS & CSAT

Perception = reality. These numbers improve by reducing friction, respecting users’ time, smoothing out sticky touchpoints, and paying special attention to the “emotionally expensive” moments that can have an outsized impact on your users’ perceived experience.

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Feature adoption

When this metric drops, it means you either didn’t build the feature right, or else you didn’t build the right feature. Either way, you can bet we will discover which one it was, and then create a solution to turn things around quickly.

Support Ticket Volume

Support tickets are a rich source of input data telling you where users’ workflows are breaking down. We’ll surface these trends, prioritize and t-shirt size, and provide design direction and support for engineering to start shipping fixes.

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Let’s schedule 30 minutes to talk about your project and see if there’s a fit.